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Advertising Opportunities

Germination’s mandate is to be the vehicle for the exploration of leading edge ideas for the Canadian seed industry. Published five times per year, Germination reaches seed growers, registered establishments, seed trade, seed analysts, seed brokers, plant breeders, seed distributors and suppliers to the industry.

Why Germination Magazine?

  • For more than 20 years, Germination has been covering the news and issues shaping the Canadian seed industry.
  • Readers trust Germination, and we have seen a steady increase in readership of both print and digital content.
  • Advertising in Germination magazine conveys a favourable and credible industry reputation to your customers and prospects.
  • Your customers are influenced by what they read and see in Germination.

Germination provides a wide range of sponsorship, branding, and lead generation services. For current product offerings, pricing, and technical specs, please download our media kit.

Integrated Content Marketing programs
Premium content marketing programs give you reach and extension through our multi-channel platforms to our highly engaged Germination audience.

Germination INSIDERS:
A turnkey content marketing program in as little as 30 days. Giving you a strategic 12 month plan showcasing you as an industry thought leader, professional content development support and your own exclusive INSIDER category.

Germination Amplify:
Partnered content in the Germination media platform. We’ll create your monthly article leveraging your knowledge and expertise to deliver professional articles and content that supports your brand objectives.

Lead Sprout: A done for you 90-day client acquisition blueprint that delivers qualified leads. This novel program is a complete proven marketing strategy in a box that you can replicate for any of your future campaigns. Including a complete sales funnel, this blueprint is designed to leave your lead gen on auto-pilot so that you can focus on selling.

Retail Roundtable:
will bring together a panel of experts to discuss a hot button issue in the industry for an interactive webinar. The webinar will be the catalyst for an article in the following issue of Germination, with full print circulation and available online, with added traffic drivers. Contact us to discuss sponsorship opportunities.

Innovation Webinar Series:
Position your brand as a thought leader and educational resource while generating new business leads at the same time. Express opinions, share facts, position knowledge and provide information to the retail audience. Prospects who sign-up for webinars are already familiar with your brand and interested in your expertise and thought leadership on a specific subject. Those who attend are providing a deeper level of brand engagement by giving up their time to learn from you. Marketers need to take advantage of this time in order to retain interest: provide valuable commentary and educational materials; use polls, Q&A, surveys and chat to gather more information and have a clear call-to-action at the end of the webinar.

Have questions?
Connect with us today to learn more about unique opportunities [email protected]